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Mekki Maalej, founder of Agri Safe: "AI does not replace farmers, it transforms data into water savings"
In this new segment of our special report on water, we hear from Mekki Maalej, founder of Agri Safe. Coming from a family of farmers in Tunisia and now based in Toulouse, the entrepreneur explains how artificial intelligence can help farmers irrigate more precisely and save up to 35% of water.
Anne Barrat - 10 July 2026
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Ecorobotix and Maya Join Forces to Combine Ultra-High Precision with AI-Driven Data Intelligence
Leveraging ultra-precise data collected in the field by integrating it into a specialized AI assistant is the ambition of Ecorobotix and Maya. In a joint interview, their leaders detail their collaborative project and share their vision for the future of technology in agriculture and green space management.
Aurore Dupont - 24 June 2026
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Measuring Plant Stress: Flex, the Satellite Monitoring Vegetation Health
Detecting vegetation stress from space: this is the promise of Flex, a European satellite set to launch in September 2026. By observing an invisible light signal emitted by plants during photosynthesis from space, scientists hope to better understand how vegetation reacts to environmental stress and its effects on the carbon cycle and climate.
Aurore Dupont - 21 May 2026
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Philippe Choquet: "Less Inputs, More Intelligence: Agriculture Becomes a Data-Driven Profession"
For Philippe Choquet, director of UniLaSalle, an engineering school specializing in life sciences, the ongoing agricultural transformation – reducing inputs, increasing data usage, and hybridizing disciplines – necessitates a redefinition of professions and the way engineers are trained.
Anne Barrat - 1 May 2026
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Cereal Sector: Data Emerges as a Strategic Lever for Competitiveness
In the face of market volatility, geopolitical tensions, and agricultural transformations, cereal logistics becomes a strategic issue. During a roundtable organized by La Ferme Digitale at the 2026 International Agricultural Show, industry leaders, agricultural experts, and agritech entrepreneurs shared their vision on modernizing the supply chain and the crucial role of data.
Anne Barrat - 11 March 2026
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GrubMarket Confirms Investor Interest in Integrated Food Chain Platforms
The $50 million funding round announced by GrubMarket, which values the American platform at nearly $4.5 billion, illustrates the rise of integrated agri-food models. In a more demanding AgTech market than post-pandemic, investors favor players capable of structuring the physical and digital flows of a still fragmented sector.
La Rédaction - 12 February 2026
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Carbon Robotics: AI Enters the Field
With its Large Plant Model, startup Carbon Robotics makes a significant impact. When a tech entrepreneur and a hands-on farmer transform AI into agricultural infrastructure.
La Rédaction - 6 February 2026
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Technology: The Key to Enhancing Agricultural Productivity
At Global Grain Geneva 2025, Rabih El Chaar, founder of SMARKK, delivered a clear message: technology is no longer just an accessory; it has become the cornerstone of agricultural productivity and is crucial for the survival of agricultural systems. Those who innovate win. The others fall behind.
Anne Barrat - 17 November 2025
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